Business Based on Social Entrepreneurship Ideas Develops Strong Customer Loyalty

A SOCIAL REASON!

What is Social Entrepreneurship? It depends upon who you ask and when. The definition keeps changing over time and broadening to include an ever-widening group of enterprises that have a positive social impact. What they all have in common is that they either directly...

Customer Retention Strategies

6 WAYS TO AVOID LOSING CUSTOMERS

Customer retention is all about how your company maintains its client base and how it creates a loyal following. Customer retention is a big function of customer satisfaction. Develop a few tactics aimed at creating loyal customers by discovering what they most want....

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What is Branding?

BRANDING IS MORE THAN NAMING A PRODUCT

Good branding identifies the customer. Great branding ultimately causes the customer to identify with the brand.1 When you ask, “What is branding,” the quick answer is giving your product or service a moniker, a logo and a slogan that identifies it in the commercial...

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