Build Your Brand with Floor Displays

Build Your Brand with Floor Displays

IF YOU’RE NOT ON THE FLOOR, YOU’RE NOT IN THE STORE!

New consumer product brands require a billboard effect to get noticed at retail stores. Why would any shopper notice your branded product on a shelf packed with a myriad of other choices vying for attention? Getting shelf space is great, and making it into the official...

At the Customer Experience Level Your Sales and Consumer Care People Know More than Your Marketing and Production People

STAY INFORMED AND STAY RELEVENT

Your marketing people have done a fine job of creating a marketing plan, strategy, and package. They’ve considered the market, the competition and the delivery systems. They have honed the message, dialed in the positioning, and developed the compelling logo, catchphrase, and merchandising materials. But like...